Nonverbal communication

Site: Poznan University of Technology
Course: Unit 3: Nonverbal Communication
Book: Nonverbal communication
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Date: Friday, 20 September 2024, 12:37 AM

NONVERBAL COMMUNICATION


Successfull communication

In order to communicate successfully people use different languages. What is more, apart from using words or sentences they use different gestures, which can complement or contradict the message sent.

Any communication process requires four elements to be executed successfully (chapter I, p. 12):

- the message is sent by the speaker or writer

- the message is received by the receiver (listener or reader)

- the message is understood

- the speaker receives feedback.

If one of these four elements fails then we can say that communication is not fully successful or the communicative goal has not been achieved. Very often, however, it is not enough to communicate in words. Interpersonal communication involves nonverbal messages, both intentional and subconscious. Furthermore, in some cases words convey a different message than the body, gestures or even facial expression. What to do? How to read the difference? The solution is simple:

If verbal and nonverbal messages are different, you should always focus on nonverbal communication.

There are different forms and channels of nonverbal communication, which you will find described below. They are body movements and posture, eye communica-tion, facial communication, touch communication, silence, closeness or personal space and para-language.

Body language or kinesics

It is important to understand the meaning of body language. One should remember that a gesture, facial expression or body posture should always be analysed in the context of personal behaviour as well as individual preferences.

  1. Head nods

    Confirmation and agreement are usually expressed by the head moving up and down. One should be careful in Bulgaria, though; in that country nodding means disagreement.


  2. Hand gestures

    In most European countries hand shaking is moderate and short (Table 3.1). Both too soft and too hard shake is not appropriate in every day and business settings. You should avoid clapping as not all cultures and situations call for hand clapping.



    SOME BASIC RULES CONNECTED WITH OFFERING HANDS:
    1. TIPS FOR STUDENTS

      1. A man waits for a woman to offer her hand.
      2. In most countries women shake hands with men; however, there are exceptions to the rule.
      3. Some gestures can be used in the place of handshaking, e.g. Namaste or bowing.

      Namaste is a conventional Hindu expression on meeting or parting, used by the speaker usually while holding the palms together vertically in front of the bosom.

      Table 3.1. Types of>handshake – source: after R. Gesteland, p. 72

      Country

      Type of handshake

      Country

      Type of handshake

      Germans

      firm, brisk, frequent

      Arabs

      gentle, repeated and lingering

      French

      light, quick, frequent

      South Asians

      gentle, often lingering

      British

      moderate

      Koreans

      moderately firm

      Latin Americans

      firm & frequent

      Most Asians

      very gentle & frequent

      North Americans

      firm & frequent

      Poles

      firm & frequent

      Finns

      moderate

       

       



  3. Eye communication

    Oculesics is the study of eyes and eye movement when communicating. It provides information on what we are thinking and feeling, and since we rely heavily on the sense of sight, eye contact is the most prominent of nonverbal communica-tion.

    Situation 1: Two people speaking

    When you speak always look straight at the person. The length of eye contact depends on a given culture but usually it is about 2–3 seconds. In some cultures, however, e.g. in Finland, eye contact is not very intense and people may avoid looking straight at you. You should not feel embarrassed or annoyed as it is part of their cultural behaviour.

    Situation 2: One speaker and a group of listeners

    When you participate in a discussion or you deliver a talk to a group, you should remember that everybody wants to look at you and wants to feel your eyes on them. Therefore, it is advisable to look around from time to time, paying attention to all participants in a given room.

  4. Facial expressions:

    Our faces show feelings and moods. Some of us try to hide their feelings and even attend courses to learn how to do it. Facial expressions include: surprise, disbelief, agreement, disappointment, anger. They can also indicate interest, ask for feedback or help synchronise speech with gestures. Today facial expressions are commonly used as icons in emails, text messages or even drawings.

        
  5. Fig. 3.1. Face expressions


  6. Appearance

    There are many ways of following fashion or your own style. When abroad, one should be careful choosing clothes for work, parties and special occasions. There are certain codes to be followed. For example, at work one prefers more formal clothes compared to weekend parties full of casual style. How you dress signals to your friends or workmates what you think about them. Your image and what impression you make on strangers is also influenced by your appearance.

The language of silence

Silence is a powerful tool of non-verbal communication. In some cultures it is a positive element during negotiations. It symbolises a pause, short time for rethinking or just a break in intensive talking (Finland, China, Japan). But there are cultures in which silence is associated with negative feelings and one should learn how to avoid it especially during very formal meetings (Poland, Germany, and England).


The language of time

Your attitude to time is another element of non-verbal behaviour which forms image of your person as well as your culture. One cannot mix these two elements because you may be very punctual but your culture may be quite reluctant to punctuality. It happens very rarely but should be taken into account.


Space and status

Territory or space is another important element in nonverbal behaviour. Edward Hall (1959, 1966, 1976) was the first one to study proxemics – the area of spatial communication. He distinguished four basic distances (with two additional subgroups) which are kept by people in different situations.

The four types of “distance” which people use to communicate on a face-to-face basis are:

a) Personal space – Intimate distance can be divided into two phases:

  • close phase (actual contact or touching): happens very often among close friends, family members and lovers. The picture of a new born baby and the mother is a symbol of close phase relations

  • far phase (up to 1/2 m): still close enough; sometimes can happen to strangers e.g. in a lift or train during rush hours.

b) Personal distance: distance in informal situations when one is surrounded by friends and relatives:

  • close phase (1/2–3/4 m): happens in informal relations with your friends e.g. in a pub
  • far phase (3/4–1 1/4 m): informal distance between friends and colleagues.

c) Social distance: distance at work, usually formal between colleagues and strangers. The close and far phases distances depend on the layout of the room or the way chairs are pre-arranged (conference rooms, academic lecture room, etc.)

  • close phase (1 1/4–2 m)
  • far phase (2–4 m)

d) Public distance: important in public world, e.g. at political events, concerts, open lectures, during speeches given by presidents and other VIPs:

  • close phase (4–8 m)
  • far phase (8 m or more)
How do you feel when people invade your territory? What do you do?

Essential Vocabulary


Body posture (noun) – how we stand or sit

Facial expression (noun) – a smile, a frown

Gestures (noun) – movement of hands and body to help to explain or emphasise our verbal message

Haptics (noun) – touch behaviour

Kinesics (noun) – body movement, gestures

Metacommunication (noun) – something 'in addition to the communication' and we must always be aware of its existence

Oculesics (noun) – gaze behaviour, eye contact

Orientation (noun) – whether we face the other person or turn away

Proxemics (noun) – spatial behaviour, interpersonal distance